It has been a whole year since we introduced you to the wonderful Jesmonite brand ambassadors.
And a lot can change in a year.
In fact, it has.
From expanding their ranges to being stocked around the world – and even being stocked in a museum! – our ambassadors are absolutely smashing promoting Jesmonite everywhere they can.
We’ve caught up with Lemon Crush Studio, run by Tash Yuen based in Surrey, and HEFT, run by Josh Baddiley and Gabe Adams in Leicestershire, to see how it’s going.
Products by Lemon Crush Studio are now stocked in about 20 shops around the world.
“It has been a great year,” Tash said.
“I was so excited to do my first in-person market at Mercato Metropolitano in Elephant and Castle with Crafty Fox Market and it went so well. It was great to meet the customers and be out and about.
Fantastic year of growth
“I’ve also released lots of new designs and products. The latest designs are fruity patterns and my new products include pots, soap dishes and incense holders.
“I am really enjoying my work and being an ambassador for Jesmonite too – I feel very grateful for the year I’ve had and how busy I am!
“I am constantly sketching and planning new things so watch this space!”
Tash became an ambassador for Jesmonite just five months after launching her business. At the latest check in she has now amassed over 18k followers on Instagram and has over 1 million views on her Instagram reels.
New designs coming soon
Her handmade, hand painted intricate homeware designs caught the eye of the Jesmonite team who wanted to help promote both her beautiful unique designs and the product itself.
Many of her pieces have a Japanese influence, block colours, foil and metal elements and hand painted flowers – they are all of such a high standard and so visually appealing.
And the great news is, Lemon Crush has a new collection inspired by Japandi colour palettes and minimalism coming soon!
HEFT making a hefty impact
For HEFT, they haven’t stopped either.
It all started with a tape dispenser and the duo are taking the stationery and design worlds by storm.
Their tape dispensers and wavy trays have even been stocked in the Design Museum in London.
“We are very excited about being in the Design Museum,” Gabe said.
“It is the world’s leading museum devoted to contemporary design in every form and to be stocked there is a huge coup for us, shoulder to shoulder with work by some of the world’s leading designers and exhibitions from across the globe.
“We feel honoured to be there and reach an even wider audience.”
Product testing and new designs
The pair have also been working closely with Jesmonite to test products – they’ve launched new tape dispensers made with AC830 and have experimented with AC730, terrazzo and marbling.
Josh added: “We have a wide variety of new designs launched recently.
“There are unique one off tape dispensers such as a multi-layered marble effect in AC100 and also a beautiful textural finish in AC830.
“With AC830, once the surface has been wet sanded the small pieces of aggregate are revealed, giving the final piece a beautiful granite like finish.
“We have also been experimenting with AC730, accompanied with the use of Jesmonite’s Acid Etch we have been able to replicate concrete and stone-like surfaces to create a truly unique textural finish that sparkles due to the materials’ decorative aggregates.”
Heft has also used Jesmonite’s full range of dyes and released a Red Oxide colourway for the tape dispensers in the rich terracotta tones it produces.
They are also trialling other new Jesmonite products too and designing their own new products – so watch this space!
HEFT is inspired by a combination of monolithic brutalism, Japanese minimalism and Scandi chic colours – there is a complexity to the products they make and Jesmonite wanted to work with them as we thought it was the perfect combination of designing high quality, functional products.
You can follow them on Instagram to see some of their incredible designs too!
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